Sales Manager Coaching Effectiveness

"Yesterday, we landed a $70,000 account after a six week Customer Needs Analysis process where I was the coach and the sales rep ran the plays." --S. Visio, President

Behavior change and skill improvement are not easy propositions.  That’s why most training initiatives disseminate information, then end. 

The 4th Generation solution makes full use of your sales managers not only as active, but critical players in the learning process.  We train and provide your sales managers with the tools and expertise to increase their coaching effectiveness and  the quality and frequency of their one on one coaching of team members. As trained coaches, they ensure that their people grow through regular skills practice, and provide direction, growth opportunities and praise both in the office and in the field. 

Unlike any other resource, 4th Generation Systems provides the tools, direction, and leadership to involve your sales managers in team development before, during, and after formal training.

Explore other components of our blended learning:

Strategic Classroom Training
Interactive Online Learning
E-learning Coach
Best Practices Library
Community Collaboration

Latest Research To Drive Organic Sales Growth
Our new book published by the National Association of Wholesalers provides your roadmap of best practices for leading a high performance sales culture. 

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